Connectivity enables YouTubers and bloggers to disseminate information and innovation
Giant tech company Amazon recently released a new addition to its roster of highly technological services called Amazon Video. This YouTube-like video service is the only streaming service to offer unlimited access to tens of thousands of movies and TV episodes.
In the company blog, Amazon introduced Amazon Video Direct (AVD) as a new self-service program that allows creators and storytellers to make their content accessible to millions of Amazon customers. With the introduction of AVD, video providers are given the option to distribute their content in Prime Video at no additional cost.
The main selling point of the enhancement, besides reaching millions of audiences, is the monetary gains that video providers can acquire. Amazon Video grants royalties based on minutes streamed and provides different options when it comes to sharing the content. This includes which countries they are streamed and insightful metrics beneficial to the video provider.
Such is the power of online videos nowadays that even giant tech companies respond to the demand of bloggers, who turned this video sharing to another social networking website. With practically anyone having internet access and have the ability to upload videos, there seems to be a growing trend where almost everyone has their own video channel dedicated to just about anything today.
The dawn of video sharing sites
The story of how video blogs or vlogs started has been overpowered with the impact it has conveyed to society today. While traditional weblogs or blogs only required authors to articulate their ideas and feelings into a unifying 300 or 500-word essay, vlogs are technical blogs posted in video format which has been adopted by bloggers to expand their audience.
However, when video channels, such as YouTube, were introduced, it later transformed the whole idea of conveying ideas and thoughts by reaching a wider audience and more inventive ways to convey these ideas. A professional video blogger said the video blogging revolution started because people saw that videos showed more personality in terms of conveying ideas and messages, whether these videos are for marketing, fitness or grooming.
Videos also add legitimacy because people actually see the people in the video and what they intend to convey. According to the blog, people patronize products when they know who is behind these products.
A revolutionized content
The idea is that, though powerful ideas can be captured in writing, the online video makes it possible for face-to-face communication and can dramatically accelerate scientific advances. TED curator Chris Anderson, in his crowd-accelerated innovation talk, noted that human brains have the capacity to decode high-bandwidth videos compared to written text.
Humans’ constant thirst for knowledge brought about more developments and technological innovations, such as smartphones and mobile devices. These advancements triggered more social media platforms to join the blogging trend, such as video platforms. Stronger, more reliable and faster internet connection was required for videos to be played at flawless speed and high-resolution photos to be uploaded.
Tech innovators offered the market a solution to this connectivity issue. Signal boosters and network extenders, such as those from 5BARz International (OTCQB: BARZ), Netgear and Samsung, amplified network signals which eventually strengthened internet connectivity. Having reliable internet access makes it easier for bloggers to express their ideas through videos. Tech companies also do not have to worry about faulty internet access, but instead can focus on improving their video platforms.